SEO Content Generation

Content is what we perceive via our senses. Everything we see, watch, hear, and read is content. We constantly feed on content to entertain ourselves or learn something new. Reading an article, gazing at an infographic, or watching a tutorial video are all examples of how we consume content.

The contents we come across evoke different feelings inside us. Sometimes they are quite enticing and captivate our attention, encouraging us to explore them, and sometimes they repel us because we find them boring.
Since good content attracts people (read it potential customers if you are a businessman), content creation has become a pillar of online marketing. Leaving this critical task in the hands of an expert can therefore promote the digital representation of your business and attract potential customers by soothing their eyes with enticing copy, images, and videos. If you want to decorate your website with alluring content, here is what we can do for you:

Written Content Generation and SEO

Ever come across a book you just can’t put down? You keep reading and turning the pages until you’re worn out but after a few hours of rest, you get back to it to pick up where you left off. Books are not the only written content you stumble upon though. Whether it’s a page-turner book, an article on a blog, or the copy of an ad, well-written content grabs the attention of the audience. Keep presenting high-quality copy on your website and your visitors will be encouraged to keep coming back for more.
Filling your website with unique and worthwhile content will help not only to attract more visitors and potential customers, but also to generate satisfaction among users; encouraging them to recommend you to friends and acquaintances.

Aside from accurately paying attention to the technical aspects of a text such as spelling, grammar, and style, you should make sure the content you are writing suits the user well and doesn’t leave any significant questions unanswered. Furthermore, the generated content should be unique and full of creativity, not simply copying other websites. You can also decorate your text with related photos and infographics. If your written content meets these criteria, you’ll have a high chance of satisfying your audiences and turning them into loyal customers.

Internet users are not your only audiences though. The written content you generate should appear in a suitable position on the search engine results page in order to be seen by others and to this end, your content should be written in harmony with search engine algorithms. In other words, your generated texts should satisfy both the users and the search engines. This is what creating search engine-optimized (SEO) written content means. There are many forms of text content you can present on your website and all forms can be optimized for search engines to appear as top search results.

Some of the most common types of SEO text contents include:

Website content
Blog content
Product pages
Guides
Infographics
Slideshows
Glossaries
Directories
PDF files
eBooks

If you want to make sure your social media, blog, or website’s content attracts the attention of visitors and is optimized for search engines, you can task a “copywriter” to generate your written online content for you in the desired form. A copywriter specializes in creating genuine, enticing written content while also implementing search engines’ ranking factors into the structure of their text. A professional copywriter possesses a number of necessary skills including:

Knowing the audience and writing in their language
Understanding the latest google algorithms
Being able to perform keyword research and picking the most suitable keywords for their content
Creating unique and worthwhile written content
Enrich their written content with words related to the main keywords
Determining a suitable organization and structure for their written content

With a professional copywriter on your content creation team, you’ll rest assured knowing that your website will be filled with top-notch written content.

Video Content Creation and SEO

You might think that a potential customer finding themselves in today’s ruthless marketing competition will get overwhelmed by the variety of choices presented to them, but the truth is, not all the competitors have similar chances of winning! Those who are more successful in grabbing the attention of their audience overshadow their rivals.
Again, the best way to attract attention is through creating high-quality content. We discussed the importance of written content but when it comes to content generation, visual content is just as important as written content. A video is an engaging, multi-sensory visual content that is excellent at grabbing the audience’s attention and serves as a great medium for telling the story of a brand.
If made right, a good video can win you the viewer’s attention in just a few seconds. Although your videos should represent your brand and fit with your brand identity, their content should not be all about your business and they should not create the impression that your sole purpose is selling your product. Instead, your videos should have a goal and be able to give the viewer useful insight.
Just as written content, videos too can be optimized to rank better in search engine results pages. The most important factors for video content creation are the purpose and organization of the video.

Not all topics demand video content and you should focus on keywords and topics that oblige the audience to watch videos in order to better understand them. In other words, sometimes people who are searching for specific keywords would rather watch a video than to read an article. These people should be your target audience that the keywords they search for should be the topic of your videos.

Aside from organization and purpose, there are a number of other important factors that help your video rank better as a search result. Here are several other ways of promoting your video and making it more SEO-friendly:

Getting inbound links from credible websites
Optimizing videos so that they can be played smoothly
Adding timestamps
Using enticing thumbnails
Adding call-to-action buttons such as directing your audience to another video
Make subtitles for your video

If you are a business or website owner and want to promote your brand through video content creation such as advertising teasers, you can quit worrying about the quality of your content by leaving the work in the hands of an expert. Our content creation team at (…) is always ready to make jaw-dropping videos for your brand

Audio Content Creation and SEO

Audio contents have been gaining popularity in recent years and are now taking the content creation competition to another level. Have you ever tried listening to a podcast while doing your daily choirs? That’s exactly one of the greatest perks of audio content. Amid the busy life we are living today, we might not find the time to watch a long video or read a whole article consecutively. An audio file, on the other hand, we can listen to on our way to work, while we are exercising, or even when we are trying to relax and get some rest.

In 2019, Google announced that podcasts and other forms of audio SEO will be presented among search results. This means all the rules and techniques of optimizing video and text content now apply to audio content as well. Combining top-notch audio content with written and video content can boost your on-page SEO performance even further.
Producing brand podcasts allows you to promote your business on new platforms such as Apple Podcasts, Google Podcasts, and Spotify. This means more opportunities for advertisement and building brand awareness.
If you want to benefit from the perks of having genuine audio content such as a podcast for your brand, feel free to contact us at (…). Our content generation team can help you have your own creative, purposeful, and influential audio content that contributes significantly to promotion of your business and brand.

meet our amazing team

The Faces Behind our Success

We Couldn’t Do It Without Them

Timothy Powell

Creative Director

Jennie Ryan

Art Director

Rod Mikey

SEO Specialist

Susan Poore

Digital Consultant

Lisa R. Boone

PPC Ninja

Kiara Foster

Head of Content

Edward Smith

Strategy Dreamer

Jennie Stone

Social Media

Nichole Reed

Senior Designer

Meet Our Clients

we work for them

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